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This web page drops.la had the following in the homepage, "Donate the spare change to charity." We saw that the webpage stated " Link a bank account and shop like normal." It also said " Each time you use a card monitored by Drops, well roundup your purchase. From improving education to supplying disaster relief, we feature non-profits for all the causes you care about. Drops will send you weekly updates with the amount of money youve donated and how it has made a difference. Roundups go straight to your selected charity and are never held in our bank account." The header had Drops as the highest ranking optimized keyword. It is followed by Charity app, charity bot, and Donation app which isn't as ranked as highly as Drops. The next words drops.la used was round up. round up spare change was included but will not be understood by search crawlers.